Jennifer Marchetti is the Chief Marketing Officer for the Realogy Expansion Brands portfolio, including Better Homes and Gardens® Real Estate and ERA®. She leads the teams responsible for brand marketing strategy, direct marketing, online marketing, franchise sales marketing, and communications for the portfolio. She most recently served as Chief Marketing Officer for Better Homes and Gardens Real Estate. Under her leadership, the brand developed its unique lifestyle marketing offering, including the Expect Better® campaign, the PinPointSM direct marketing tool, and the real estate industry’s most engaged social media strategy.
Prior to joining Realogy, Jennifer was Wyndham Worldwide’s Vice President of Marketing and Innovation for the Wyndham Family of Brands, where she was responsible for strategic planning, global marketing, loyalty marketing, and e-commerce strategies for the Wyndham Hotels and Resorts®, TRYP by Wyndham®, Wingate by Wyndham®, and Hawthorn Suites by Wyndham® brands. Jennifer spent nine years with Wyndham Worldwide and its parent company, Cendant Corporation. During her tenure, she held other positions including Director of Marketing for Cendant Preferred Alliance and Senior Director of Strategy at Wyndham Hotel Group.
Jennifer began her career as the Director of Corporate Communications with Trilogy, Inc., a privately-held software company based in Austin, Texas. She received her undergraduate degree in Psychology from Duke University with a minor in Art History.